Fox Takes Advertisers Into NFTs With New Series By Rick&Morty Mastermind

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Fox Entertainment looks set to breathe fresh life into the non-fungible token (NFT) sector with a new animated series fronted by the creator of the hit show Rick and Morty – and launching a dedicated NFT and blockchain subsidiary.

The new firm will be called Blockchain Creative Labs, Fox confirmed, per the Hollywood Reporter, and its first series will be called Krapopolis, which it described as an animated comedy series set in the world of Ancient Greek myths and “centered on a flawed family of humans, gods, and monsters that tries to run one of the world’s first cities without killing each other.”

Fox says the new show would be the “first-ever animated series curated entirely on the blockchain,” adding that fans of Krapopolis will be able to buy NFTs based on the characters and settings in the series.

Additionally, the firm will seek to create a marketplace that “will curate and sell digital goods, ranging from NFTs of one-of-a-kind character and background art, and gifs, as well as tokens that provide exclusive social experiences to engage and reward super fans.”

Krapopolis will be fronted by a Dan Harmon, famous for co-creating Rick and Morty, a breakaway hit on Adult Swim. He also won fame for creating and producing the NBC sitcom Community. The show will be produced by Bento Box Entertainment, famous for producing the series Bob’s Burgers (also for Fox) and the Netflix series Paradise PD.

The same media outlet quoted the FOX CEO Charlie Collier as stating,

“You mean he could have just used a database? It’s fine; I’ll see myself out.”

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Learn more:
– K-pop Stars Feature in Newly Released Crypto-themed Movie ‘Twenty Hacker’
– A GameStop Movie Is Coming – and the Winklevoss Are Going to Produce it
– Why NFTs Aren’t Just for Art and Collectibles

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