Google has had a complicated love-hate relationship with cryptocurrency especially pertaining to advertisements. It exercised an unexplained ban in July 2018, later in September 2018, cryptocurrency advertisements were allowed in U.S. and Japan. According to recent reports, Google has now blacklisted ‘Ethereum’ keyword on their platform Google Ads.
Decenter, a developers team doing smart contract security audits originally reported this ban on Twitter.
We are seeing a hard stop on Google Ads containing “Ethereum” as the keyword in the last two days. Is anyone else noticing the same change? Where there any new policy changes introduced @GoogleAds? #ethereum pic.twitter.com/P5XMGphdiV— Decenter (@DecenterTeam) January 10, 2019
The Decanter team that reverted explaining their position in regards to the usage of keyword ‘Ethereum’ and asked if “this is expected behavior or can we fix it some way?”
Google ads replied to this with a did you read the policy card statement.
‘Although we wouldn’t be able to preemptively confirm if your keyword is eligible to trigger ads, we’d recommend that you refer to the ‘Cryptocurrencies’ section of our policy on Financial products and services’
Obviously, cryptocurrency enthusiasts did not appreciate Google’s action. They claimed that the search engine has lost its neutrality, on a subreddit for this event. User, ThePlague won the top spot in the discussion with a red-hot stream of thought against the corporation.
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